SocietyOfDigitalAgencies

SoDA Programs

SoDA Roundtable - Project Management Practices

SoDA Roundtable - Project Management Practices
Registration open: October 10, 2014 - November 17, 2014

In this members-only session, Scott Faith, VP of Operations at Phenomblue, will be discussing the following: how to transform agency product delivery methodologies through tried and true project management practices; how applying operational discipline through processes rooted in fundamental project planning and communication practices is challenging but worth it; and how once a flexible framework of project management practices (proper planning, resource forecasting, change management, etc.) has been established, you will see realized benefits for years to come.

Key Takeaways:

  • How to develop a comprehensive project plan (pre-signature to post execution)
  • How Project Management is a value add and how it differs from Project Coordination
  • What a good Project Manager looks like

When: Wednesday, November 17th, 12pm ET (US – NY time)

Moderator:Vice President of Operations, Scott Faith, brings nearly two decades of program and project experience to Phenomblue, with a background leading teams that deliver large-scale, highly technical projects for customers like Microsoft, Google, Verizon Wireless and Cox Communications. Scott is an Adjunct Professor who teaches Principles of Management, as well as, program and project management workshops at the Graduate School of Business at the University of Nebraska at Omaha (UNO). He is one of approximately 1,000 worldwide to hold the Project Management Institute’s (PMI) Professional Program Management (PgMP) certification, and has an Executive Level MBA from UNO.

*Members RSVP to Natalie for the calendar invite.

SoDA Roundtable - Google DoubleClick

SoDA Roundtable - Google DoubleClick
Registration open: October 10, 2014 - October 29, 2014

Now, more than ever, there’s a dire need for marketers and their agencies to pair smart creative strategies with their emerging media buying strategies. Marketers are already focused on key media buying strategies like programmatic, mobile and video, as well as doing it all scalably. This webinar will explore thoughts and challenges on the importance of digital creative and rich media for campaign performance, and how you can pair creative strategies with your media buying strategies to deliver better campaign results.

Ryan Tetuan, Head of Creative Agency Solutions and Jon Marino, Creative Technical Consultant will address three key challenges that many agencies face:

  • How to pair dynamic creative with a programmatic media buy.
  • How to pair the right mobile and video creative with a media buy that includes mobile and in-stream video ad placements.
  • How to manage creative in a scaleable way for ever-increasing media buys.

When:  Wednesday, October 29th, 12pm ET (US – NY time)

SoDA Events at a Glance - 2014

SoDA Events at a Glance - 2014
Registration open: January 01, 2014 - December 31, 2014

Once again, SoDA had a very busy and successful series of industry and member events in 2013 and will build on that event success in 2014.  The organization also hosts a robust schedule of webinar events throughout the year, including Digital Marketing Roundtables and Peer Group Meet-Ups across 15 different disciplines.  For information on the organization’s webinar series or any of the below events, please email us at: info@sodaspeaks.com.

  • SXSWi (Austin, TX – March 2014)
  • SoDA Session (New York – April 2014)
  • Cannes Lions (France – June 2014)
  • Global Member Meeting (Barcelona, Spain – July 2014)
  • Adobe MAX (Los Angeles – October 2014)
  • We’re also in the discovery phase for other events and SoDA Sessions inside and outside of the U.S.

Sponsorship opportunities are available for SoDA events. Please contact Pamela Strother at pamela.strother@sodaspeaks.com or 202.486.5990 for details.

SoDA produces both member-focused and public events / programs.

Past Events

  • SoDA Members-Only Roundtable: Women Rising or Not? SoDA Members-Only Roundtable: Women Rising or Not? October 08, 2014 - October 08, 2014
  • SoDA Roundtable - The Agency Operations Crisis SoDA Roundtable - The Agency Operations Crisis September 24, 2014 - October 22, 2014
  • SoDA Session: Los Angeles SoDA Session: Los Angeles September 05, 2014 - October 03, 2014
  • Resource Marketplace Demo: Utilizing Talent from your Network of Peers Resource Marketplace Demo: Utilizing Talent from your Network of Peers September 05, 2014 - September 18, 2014
  • SoDA Roundtable: Women in Digital - Bolstering Confidence and Value SoDA Roundtable: Women in Digital - Bolstering Confidence and Value August 13, 2014 - September 03, 2014
  • SoDA Session Barcelona: "Global Perspectives on What's Next" SoDA Session Barcelona: "Global Perspectives on What's Next" July 14, 2014 - July 29, 2014
  • SoDA Roundtable: Broken Brand Promises - The Disconnect between Marketing and Customer Experience SoDA Roundtable: Broken Brand Promises - The Disconnect between Marketing and Customer Experience June 03, 2014 - July 09, 2014
  • Cannes Lions 2014 Cannes Lions 2014 May 20, 2014 - June 19, 2014
  • SoDA Roundtable: Product Making Wisdom with Mint Digital SoDA Roundtable: Product Making Wisdom with Mint Digital April 29, 2014 - May 20, 2014
  • SoDA Session in NYC - Meaningful Connections SoDA Session in NYC - Meaningful Connections April 01, 2014 - April 24, 2014
  • SoDA Roundtable - Breaking Bitcoin SoDA Roundtable - Breaking Bitcoin March 13, 2014 - April 22, 2014
  • SoDA Roundtable - Causes and Impacts of Poor Scoping and Estimating SoDA Roundtable - Causes and Impacts of Poor Scoping and Estimating March 13, 2014 - April 09, 2014
  • SoDA Session at SXSW SoDA Session at SXSW February 17, 2014 - March 08, 2014
  • SoDA Roundtable - Skateboard Culture with AgencyAgile SoDA Roundtable - Skateboard Culture with AgencyAgile February 03, 2014 - February 26, 2014
  • SoDA Roundtable: Creating Smart Brand Content SoDA Roundtable: Creating Smart Brand Content December 18, 2013 - January 29, 2014
  • Adobe Ask a Pro Series: Building Native Mobile Apps with PhoneGap Adobe Ask a Pro Series: Building Native Mobile Apps with PhoneGap December 04, 2013 - December 06, 2013
  • SoDA Roundtable - Start-Up Stories SoDA Roundtable - Start-Up Stories November 19, 2013 - December 04, 2013
  • SoDA Members-Only Roundtable - Adobe AIR Discussion SoDA Members-Only Roundtable - Adobe AIR Discussion November 19, 2013 - December 05, 2013
  • SoDA Roundtable - The Street Art Project SoDA Roundtable - The Street Art Project October 24, 2013 - November 12, 2013
  • SoDA Members-Only Roundtable - 2014 KPI Planning SoDA Members-Only Roundtable - 2014 KPI Planning October 10, 2013 - October 24, 2013
  • SoDA Roundtable - Causes and Impacts of Poor Scoping and Estimating SoDA Roundtable - Causes and Impacts of Poor Scoping and Estimating October 10, 2013 - November 06, 2013
  • SoDA Members Only HR Online Meetup SoDA Members Only HR Online Meetup October 02, 2013 - October 02, 2013
  • SoDA Members Only Digital Marketing Roundtable - State of the Industry with Phil Palazzo SoDA Members Only Digital Marketing Roundtable - State of the Industry with Phil Palazzo September 15, 2013 - September 25, 2013
  • SoDA Digital Marketing Roundtable - Cross-Publisher Measurement SoDA Digital Marketing Roundtable - Cross-Publisher Measurement September 10, 2013 - September 18, 2013
  • SoDA @ SXSW 2014 PanelPicker Ideas SoDA @ SXSW 2014 PanelPicker Ideas August 19, 2013 - September 16, 2013
  • SoDA Presents - Adobe® EchoSign Briefing SoDA Presents - Adobe® EchoSign Briefing July 26, 2013 - August 01, 2013
  • SoDA at Integrated Marketing Week SoDA at Integrated Marketing Week May 31, 2013 - June 10, 2013
  • SoDA Digital Marketing Roundtable - Increasing Trade Press Coverage SoDA Digital Marketing Roundtable - Increasing Trade Press Coverage May 31, 2013 - June 11, 2013
  • SoDA at SXSW 2013 SoDA at SXSW 2013 February 05, 2013 - March 10, 2013
  • The SoDA Report Briefing and Cocktail Reception The SoDA Report Briefing and Cocktail Reception February 05, 2013 - February 28, 2013
  • SoDA Digital Marketing Roundtable: The Innovator's DNA SoDA Digital Marketing Roundtable: The Innovator's DNA January 11, 2013 - February 04, 2013
  • SoDA Panel at JUMP NYC - January 30th, 2013 SoDA Panel at JUMP NYC - January 30th, 2013 January 01, 2013 - January 30, 2013
  • SoDA at a Glance – 2013 Events SoDA at a Glance – 2013 Events January 01, 2013 - December 31, 2013
  • Expert SoDA Panel Discussion - Innovation Labs Expert SoDA Panel Discussion - Innovation Labs December 13, 2012 - December 13, 2012
  • Inside SoDA's Global Member Meeting Inside SoDA's Global Member Meeting July 17, 2012 - July 20, 2012
  • SoDA Public Roundtable: Emerging Media for Artists and Geeks SoDA Public Roundtable: Emerging Media for Artists and Geeks December 07, 2011 - December 07, 2011
  • Adobe MAX 2011 Adobe MAX 2011 October 01, 2011 - October 05, 2011
  • 2011 Digital Marketing Outlook - Update 2011 Digital Marketing Outlook - Update March 16, 2011 - March 16, 2011
  • SoDA @ SXSW Interactive 2011 SoDA @ SXSW Interactive 2011 March 11, 2011 - March 15, 2011
  • Adobe MAX 2010: Take that Oprah! Adobe MAX 2010: Take that Oprah! October 23, 2010 - October 27, 2010
  • SoDA @ SXSW Interactive 2010 SoDA @ SXSW Interactive 2010 March 12, 2010 - March 16, 2010
  • unConference at ADC New York unConference at ADC New York November 03, 2009 - November 03, 2009
  • SoDA @ Adobe MAX 2009 SoDA @ Adobe MAX 2009 October 03, 2009 - October 07, 2009