Registration open: April 01, 2014 - April 24, 2014
Come join us at our April SoDA Session on April 24th for a boozy brunch and interactive conversation around the topic of Connected Devices. With a superstar lineup of speakers from Adobe, Rokkan and Big Spaceship, we’ll dive into the future outlook of device convergence as well as current opportunities and challenges inherent to creating meaningful and valuable experiences across an ever-expanding constellation of devices.
From appliances to wearables, the spectrum of Connected Devices hitting the market has exploded in the past 6-9 months. Add to that the vast array of additional devices currently being incubated by blue-chip technology companies, start-ups and digital shops, and it is clear that this trend is transforming – and will continue to transform – our industry in ways we’re only just beginning to understand. However, the fundamental challenge – and opportunity – is to ensure that the exponential growth of Connected Devices yields a strong positive impact on people’s present and future lives by creating real value.
The burgeoning growth of the Internet of Things (IoT) provides new and exciting opportunities for innovative design and functionality. And most importantly, we’re just beginning to scratch the surface of use cases to provide tangible value to people’s lives. Health and fitness are areas that have received the most attention, but we’ll explore other categories that hold a tremendous amount of promise. Join us in an interactive discussion as we explore the ways companies are transforming their product experience (and sometimes purpose) around this seismic industry shift.
During the event we’ll also be delving into the content of our upcoming volume of The SoDA Report – one of the most widely read digital trends publications in the world with over 250,000 readers in 2013 alone. We are placing humans at the heart of this year’s publication and will be discussing this year’s theme which surrounds value systems, value creation and value delivery from a wide variety of perspectives.
When: April 24, 2014, 9:30am to 11:30am ET
*SoDA Members please contact us for the discount code.
Sponsorship opportunities are available for SoDA events. Please contact Pamela Strother at 202.486.5990 for details.
SoDA Session Sponsor: