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jess-lesperancee-profile for website
December 16, 2010 1 Comments

Listen to the Voice of the Brand — By Calling Its Call Center by Jessica L'Esperance

Note: This blog entry is available in English only. UX designers probably already know how important it is to evaluate a brand’s call center at the start of every engagement. For direct response and e-commerce companies, it’s often the only brand touch point where consumers can talk to a live human being. As designers, we […]

April 20, 2012 0 Comments

Dick Clark Called Me a Nudge by Tony Quin, SoDA Board Chairman and CEO, IQ

Note: This blog entry is available in English only. I first met Dick when I was producing the Marconi Awards, the Emmys for radio. Dick agreed to be the host and can you imagine a better host for anything? The next year he came back and hosted them again and that was where I saw […]

February 2, 2012 0 Comments

Beyond the “Like” by Scott McAndrew, Terralever

Note: This blog entry is available in English only. Birth of a simple gesture Facebook made a fundamental shift in its approach to social interaction with the introduction of Open Graph and social plugins. It started with ability to “Like” content and Facebook Pages from anywhere on the web, which at the time was a […]

PaulColombo
March 6, 2013 0 Comments

Social Platform Security Tips: Don’t be the next Jeep or Burger King by Paul Colombo, Deep Focus

Note: This blog entry is available in English only.   If you believe its hacked Twitter account, Jeep was sold to Cadillac today. Yesterday it was Burger King’s Twitter account that was compromised. This rash of hacks is a wake up call for marketers, brands and social platforms alike. Security is an often overlooked aspect […]

Andreas Roell Headshot for website
April 8, 2011 0 Comments

Radiation Exposure and the Body – What You Need to Know by Andreas Roell

Note: This blog entry is available in English only. The Fukushima explosion is the worst nuclear disaster in Japan since World War II.  This situation comes on the heels of—not one, but two—natural disasters, and the in the midst of this crisis, questions undoubtedly arise about the safety of radiation exposure. Everyone has been inundated […]