The SoDA Report On... The State of Agency Workflow Management
SoDA, in partnership with Deltek, has released The SoDA Report On… The State of Agency Workflow Management.
The SoDA Report On… is a white-paper series spun from the larger bi-annual trend publication, The SoDA Report, used by today’s top agencies and brands to understand the dynamics impacting the future of marketing.
Within this edition, The SoDA Report On… explores the creative agency’s perspective on the state of agency workflow management, processes and tools. The findings of the research, conducted by Gotham Research Group, highlight key issues that agencies face, the challenges they need to address, and delivers valuable insight into the current state of workflow management. In addition to the research component and analysis, the Report includes original articles by the industry’s finest minds.