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December 15, 2014 0 Comments

Defining The MVP: What Clients Need To Know by Ari Weissman, EffectiveUI

Note: This blog entry is available in English only. Let’s talk about MVPs. No, we’re not talking about the most valuable player. In design, when we talk about the MVP we mean the “Minimum Viable Product.” The MVP is the smallest, fastest, easiest way to create your desired product in order to create a proof […]

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October 2, 2014 0 Comments

How To Have Social Media #Smarts by Jessica Box, IE

Note: This blog entry is available in English only. Brand, marketing and PR manager for IE Agency, Jessica Box, shows how brands can translate their social media tactics into business growth. Does your brand have its advocates dispersed strategically across the social stratosphere? Are you creating content in a meaningful way? Are you actually seeing […]

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September 9, 2014 0 Comments

Unconditional Project-Rearing by Brett Thompson, Reactive

Note: This blog entry is available in English only. This year I became a parent for the first time, learning very quickly some of those lessons life waits until now to share. Any parent knows these lessons – namely: The true meaning of spare time. The importance of routine. The value of un-broken sleep. Like […]

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July 24, 2013 0 Comments

Why is a Strategy Like a Writing Desk? (Exclusive for SoDA) by Gil Rodriguez, Terralever

Note: This blog entry is available in English only. This article is part of our new series of original thought leadership articles written by SoDA members exclusively for the SoDA blog.   Why is a strategy like a writing desk? Business people love the word “strategy.” It’s smart, it sounds important, and for some reason, […]

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May 26, 2013 0 Comments

What’s love got to do with it? by Hugh De Winton, Dare

Note: This blog entry is available in English only. When was the last time you overheard someone talk about the importance of relationships, love and loyalty and then realised they weren’t talking about their private life but about marketing? If I was to hazard a guess I’d say it’s been very recently. Now, I haven’t […]

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