Note: This blog entry is available in English only. The first 2013 edition of The SoDA Report, SoDA’s biannual trend publication, which showcases content from some of the most influential thinkers in the digital marketing world, has been released for downloading on iPads. This edition explores the topic of Perceptions and features various point [...]
Note: This blog entry is available in English only. As 2012 winds down, SoDA is currently looking ahead to 2013 and preparing the next edition of The SoDA Report, the only industry produced outlook publication not from a single company or agency. This report brings a one-of-a-kind global perspective on digital marketing from SoDA [...]
Note: This blog entry is available in English only. We are pleased to announce that The SoDA Report is now available for your iPad or Kindle Fire. Comprised of meticulously curated industry intelligence from agencies, CMOs and other digital thought leaders, The SoDA Report provides unparalleled (and actionable) insight into industry trends & projections for [...]
Note: This blog entry is available in English only. For the fourth year in a row, SoDA has compiled the thoughts and opinions of ≈700 marketers, agencies, technologists and digital industry insiders. Dozens of SoDA member companies have contributed thought-provoking articles and case studies to The SoDA Report (formerly known as the Digital Marketing Outlook). [...]
Note: This blog entry is available in English only. As the year comes to a close, SoDA is once again preparing to publish the 2012 edition of The SoDA Report. The publication is the only industry produced outlook not from a single company or agency. It brings a one-of-a-kind global perspective from members about digital [...]
Note: This blog entry is available in English only. The Revolution Will Be Televised: Google TV, the Death of Digital as We Know It, and the Rebirth of the Big Idea Everything you’ve done in digital the last seven years won’t matter within a matter of months. We hate to be the ones to tell [...]
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