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ChrisBuettner_Final for blog post
May 27, 2014 6 Comments

Subscribe to The SoDA Report by Chris Buettner, SoDA

                The first edition of The SoDA Report 2014, our biannual trends publication, has been released – in SlideShare and in the app store! To become a subscriber of The SoDA Report please email SoDA and you will have priority access to the release of upcoming editions, as […]

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Tom Lafferty for website
April 25, 2014 0 Comments

What No One Is Telling You About Responsive Web Design by Tom Lafferty, Zemoga

Note: This blog entry is available in English only.   “You put water in a cup, it becomes the cup; You put water into a bottle, it becomes the bottle… Be water, my friend.” —Bruce Lee   Back in the 1970s, Master Lee already laid down the basics of what the industry has dubbed responsive […]

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Livia for blog
April 15, 2014 1 Comments

How the Digital Fabric Affects Our Behavior by Livia Veneziano, Happy Fun Corp

Note: This blog entry is available in English only. We are all aware of our interactions with devices, whether our phones, computers, cars or TVs. We build a relationship of reliance and expectation with each piece of technology and look to it to respond to us in kind, yielding convenience and knowledge right at our […]

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my headshot
August 28, 2013 0 Comments

Fostering Charity and Community by Lior Vexler, SoDA

Note: This blog entry is available in English only. A routine employee goal‐setting custom at Vancouver‐based Pound & Grain turned into a day‐long interactive design competition for charity. Interactive Designer Julie Tremblay and Managing Partner Sandy Fleischer share how the Gastown Design Showdown came to life and successfully contributed to a great cause. Lior (SoDA): […]

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Matt Kortering
August 5, 2013 0 Comments

The Robots are Coming! by Matt Kortering, Universal Mind

Note: This blog entry is available in English only. Considering how drastically technology has advanced in the past few years, it’s baffling to think about the retail experience and how it’s seemingly stuck in place. And in some cases, maybe even in rewind! I might be going out on a limb here, but I think […]

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keneasson
April 23, 2013 0 Comments

Ideavelopmentreation by Ken Easson, Grip Limited

Note: This blog entry is available in English only. Outside the agency environment, I was introduced to Agile development: an iterative approach to development that sees a project evolve as it’s built. But typically within the agency world, a small core team finalizes each project concept before production starts. This can lead to a one-dimensional […]

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Nat Headshot_high res for website
December 17, 2012 0 Comments

Digital Invaders Team Wins SoDA & Adobe HTML5-Off Challenge by Natalie Smith, SoDA

Note: This blog entry is available in English only. The Mexican team, Digital Invaders, members of GrupoW‘s creativity school, has won first place in SoDA’s recent HTML5-Off Competition (Student Division).  SoDA, along with Adobe, hosted the competition which provided students from all over the world a chance to push the limits of HTML creativity by submitting […]

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May 10, 2012 0 Comments

Future-Proof Digital by Rachel Peters, IQ

Note: This blog entry is available in English only. Why Build Using Responsive Web Design?  (SlideShare presentation) So you built a website and it seems to do everything you need. Then someone points out that it looks pretty terrible on a phone, so you build a mobile website. Then you realize that it isn’t optimized […]

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December 12, 2011 0 Comments

2012 Digital Marketing Outlook Survey Released – Share Your Thoughts by SoDA Communications

Note: This blog entry is available in English only. As the year comes to a close, SoDA is once again preparing to publish the 2012 edition of The SoDA Report. The publication is the only industry produced outlook not from a single company or agency. It brings a one-of-a-kind global perspective from members about digital […]

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white box
September 6, 2011 0 Comments

Finding Value in a Negative Space by Will Simon

Note: This blog entry is available in English only. During a recent trip to visit my family, I had an interesting conversation with my brother about an optical illusion called the Kanizsa Triangle. The illusion is simple enough – the negative space between the inward-pointing fragments creates the illusory contours of a triangle. In other […]

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