SoDA Blog Leadership Ideas and Opinions

September 9, 2014 0 Comments

Unconditional Project-Rearing by Brett Thompson, Reactive

Note: This blog entry is available in English only. This year I became a parent for the first time, learning very quickly some of those lessons life waits until now to share. Any parent knows these lessons – namely: The true meaning of spare time. The importance of routine. The value of un-broken sleep. Like […]

September 5, 2014 0 Comments

The Evolution of 4 Iconic Logo Designs by Benjamin Starr, Column Five

Note: This blog entry is available in English only. (This post originally appeared on Visage.) A strong visual language is the best way to establish brand recognition among your audience, and your logo is the foundation of that visual identity. A well-designed logo complements a brand, oftentimes taking on a life of its own and effectively settling into […]

Kate Collinson, IE FOR SITE
August 25, 2014 0 Comments

Convenience for Conversion: How delivery options are becoming a consumer expectation by Kate Collinson, IE Agency

Providing consumers with multiple options for delivery is a growing standard embraced by leading global retailers, but few Australian retailers are following suit.   When world-class retailer Amazon, this week partners with Doddle, a niche start-up that facilitates product collection and delivery at railway stations across the UK, we might now safely assume that we’re […]

Nat Headshot_high res for blog post
August 14, 2014 0 Comments

SoDA GMM 2014 (Barcelona) by Natalie Smith, SoDA


SoDA Session Barcelona: “Global Perspectives on What’s Next” by Lakai Newman, SoDA

                                                                  Barcelona locals and SoDA members from around the world converged at the esteemed Mobile World Centre to kick off the Global Member […]

July 3, 2014 0 Comments

SoDA Session in Barcelona: “Global Perspectives on What’s Next” by SoDA Communications

Barcelona is home to the Mobile World Centre which prides itself on offering an open platform and exhibition showroom where guests are able to understand and experience the ways in which mobile technology is enhancing their lives. This impressive venue will also host our upcoming SoDA Session. SoDA Session: “Global Perspectives on What’s Next” Innovators from Spain, […]

Tony Quin NEW headshot
July 2, 2014 1 Comments

SoDA Wins the Spotlight at Cannes by Tony Quin, IQ

Kudos to everyone who helped make SoDA’s presence at Cannes this year a terrific success. This is SoDA’s fourth year at the Festival and I am excited to say that SoDA is really starting to become well known amongst the world’s marketing glitterati. With our global focus, Cannes has always seemed like the perfect event […]

June 19, 2014 0 Comments

SoDA Session Cannes: From Advertising to Product Creation by Lakai Newman, SoDA

Top digital agency minds came together to discuss innovation today at a SoDA Session hosted by Microsoft at the Cannes Advertising Festival. Tony Quin, Founder and Board Chair of SoDA, kicked off the Session which focused on how agencies are tackling digital product and service innovation along with their more routine advertising and marketing duties. […]

Nat Headshot_high res for blog post
June 13, 2014 0 Comments

New Members in 2014 by Natalie Smith, SoDA

We are proud and excited to once again announce the newest additions to SoDA. We have welcomed the 9 companies below to join our already existing roster of accomplished and diverse members. They were carefully selected and reviewed by current members, SoDA’s board of directors and our regional committees and comprise a very small percentage […]

New Members for Blog small

seanpic for blog
June 3, 2014 0 Comments

Generate Conference London Jets to New York on June 20, 2014 by Sean MacPhedran, Fuel

With so many digital conferences vying for attention, it’s hard to pick and choose the best to visit, so we’re lucky that after last years success in London, Generate Conference is coming to New York for the first time courtesy of net magazine and Creative Bloq. Intended for intermediate to senior-level experts in Design, UX […]