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SoDA at Cannes Lions 2014

by Natalie Smith, SoDA / May 21, 2014


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With Cannes Lions Festival just a few weeks away, we’d like to share a brief rundown of some exciting events that SoDA has in store!

Monday, June 16th

17:00 — 20:00 | SoDA Flat

SoDA Member Meet-Up

*This event is exclusively for SoDA Members* Each year, we rent a beautiful apartment in the Old Harbour district and connect with new and veteran SoDA members while enjoying delicious food from Cannes’ famed Farmers Market (Le Marché Forville), chilled rosé and other libations. This event will be an excellent opportunity for SoDA Members to connect early in the week with those who will be in town during this time.

Tuesday, June 17th

21:30 — 01:30 | Bâoli Beach Club

SoDA Digerati Mixer/Young Lions Party

For the second consecutive year, SoDA is proud to serve as the official sponsor of the 2014 Young Lions Party! We are passionate supporters of these up-and-coming creative and media professionals from around the globe and look forward to celebrating their collective accomplishments and bright future on Tuesday night.

Special thanks to our Gold & Silver Co-host Sponsors:


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Additional support from the following SoDA Member companies:



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h&p/Perfect Fools

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Thursday, June 19th

14:30 — 16:30 | Microsoft Beach Club

SoDA Session: “From Advertising to Product Creation”

The number of brands, full-service agencies and digital shops with innovation labs and product incubators has soared in the last 12 months. Join us at this event as thought leaders from around the world come together to talk about creating digital products that provide real and meaningful value to people. We’ll talk to leaders who have established unique programs that are allowing creativity to come to life in ways that transcend the typical client-agency paradigms. Speakers include execs from EVB, Jam3, SapientNitro and Microsoft.

*Capacity for this event is extremely limited. For event location and registration, please email*

Special thanks to our Host Sponsor:


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For more exciting events and up-to-date information, follow #SoDAatCannes.

We’re also very proud to promote the following SoDA members who will be sharing their insights as an official speaker amongst other worldwide thought leaders and distinguished industry icons.

June 15th

Michael Lebowitz, CEO, Big Spaceship – Kill the Creative Department

Roberto Martini, CEO – São Paulo, FLAG, The Creative Disruption Network – The Lookinglass: Why Some Companies are Winning the Talent Wars

June 16th

Gaston Legorburu, Worldwide CCO, SapientNitro – Meet the Disruptors: Building Worlds with Technology and Story

June 18th

Jamie Robinson, Executive Creative Director, Pereira & O’Dell – Insights with the Jury: Mobile

June 19th

Matt Mulder, Executive Creative Director, Digital Kitchen – How Wizards are Changing Culture and Turning Tech into Art

PJ Pereira, CCO, Co-Founder, Pereira & O’Dell – Brazil – The Creative Ingredient

Chico Baldini, CCO – São Paulo, W3Haus – Spirit of Brazilian Creativity – Independent Creative Voices

Drew Ungvarsky, CEO/ECD, Grow & Wesley ter Haar, Founder/COO – Insights with the Jury – Cyber

June 21st

PJ Pereira, CCO, Co-Founder and Andrew O’Dell, CEO, Co-Founder, Pereira & O’Dell – CMO Accelerator Programme






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